Advertise on Kenya Today

Why should I advertise on Kenya Today?

Good question! Kenya Today is a growing news platform for those with interest in Kenya and selected global news. Every month, we post hundreds of high quality news reports. Kenya Today has an active community with expert guest bloggers.

Since the start in 2012, Kenya Today has registered explosive growth; it has quickly become an authoritive website, with thousands of likes, social shares and incoming links from high quality news websites.

Reach

Get your brand in front of ten thousands of educated, young Kenyans:

• 500,000+ visits per month (increasing each month!)
• 1,000,000+ pageviews per month

Demographics

The target audience is primarily male, between 20-40 years old with high education. Kenya Today is read in 130+ countries, but the target audience resides mainly in Kenya, with large concentrations in the US and western Europe as well.

Age distribution

Gender

Ok, so where can I advertise exactly?

Kenya Today has three advertising positions:

Position	Banner format
Header ad	728 x 90	example
Top-sidebar ad	300 x 250	example
In-text ad	336 x 280	example

Transparency

Kenya Today uses an ad delivery system called ‘Doubleclick for Publishers’. With this system, we can place your advertisement exactly the agreed upon impressions. For example, if you would like 100.000 ad impressions, we can show your ad exactly that amount of impressions, within the time frame you prefer. Afterwards, you will receive a transparant campaign report (example), with total amount of impressions, clicks, CTR, etcetera.

Pricing

You pay per 1.000 impressions (CPM = Cost per mille). Pricing differs per slot.

Position	Banner format	Pricing
Header ad	728 x 90	CPM = 4 USD
Top-sidebar ad	300 x 250	CPM = 3 USD
In-text ad	336 x 280	CPM = 3 USD

Conditions

• Minimum amount of impressions is 50.000
• Ad creation is the responsibility of the advertiser

Interested?

Don’t forget to fill out your name, contact info and company name.

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